South Flights

In order to win back lost customers, British Airlines plans on offering heavily discounted airline tickets. Most major airline companies hold sales during the summer months because it is the busiest time of the year. After British Airlines canceled thousands of flights due to the on again off again threat of a massive strike, travelers began to depend on other airlines. In fact, British Airlines has canceled thousands of flights over the last few months.

As a result, British Airlines lost millions of dollars in revenue. Now, the only questions left are when British Airlines will officially announce the sale and how the company will be able to settle its pay dispute with workers. British Airlines went through similar troubles in 2007 when their staff threatened to strike and then canceled their plans at the last minute.

Because other major airlines are expected to sell airline tickets at a discount this summer, British Airlines has not choice but to beat their prices. From the consumer’s perspective, buying low priced airline tickets from British Airlines is a bit of a gamble. Their flights can be canceled at a moment’s notice, which would cause travelers to have to scramble to find alternative airline carriers.
All in all, this year’s summer season just may be British Airlines’ worst. The company will have to give in their at least some of their employees demands, and they will take another hit when they put fares on sale. Travelers also suffer because they are left with fewer transportation options.